Internet Marketing is the practice of assembling the best online tools to promote products and services on the web. It begins with a good online marketing strategy and ends with measurable results.
Internet Marketing is the primary advertising venue to promote products and services online now, and in the foreseeable future. If you are not collecting sales leads or generating income from your internet activity, it’s time to take it up a notch with an aggressive Internet Marketing Plan. Call 704.887.3271 or email for an estimate.
Content Creation & Placement
There is no one better suited to push ideas and information about your product than you! Unfortunately, most companies cannot afford a full-time content management professional. That’s where we can help. CCP Content Writers create keyword savvy content for your website and then publicize that content using a strategy that produces measurable results.
We place content on your site then we amplify that message through social media, article syndication, blogging, and unique placement opportunities.
Email Marketing
There are so many ways to reach out to existing clients and prospects but none more intimate and trusted as email. Great messaging through permission-based email marketing solidifies relationships and propels return on investment. Read more …
Social Media
Okay … I’m just going to say it. This is way over-rated and way over sold. For salespeople this is low hanging fruit. Most customers are familiar with social media thus it makes for an easy sale. The scary message that you “have to be on Facebook” has permeated our business culture. Not true!!!! You don’t have to have social media to be successful on the web. It’s a helpful tool and in some cases may be necessary for a complete marketing plan but if you don’t write on Facebook everyday your company will not go up in flames. Unfortunately, this is a product that has been easy for salespeople to peddle to people that are looking for the magic bullet to the top. Don’t believe the hype.
Also remember that Facebook Ads are Ads; they are not natural social dialogue and therefore are not ranked in the algorithms as valuable user generated content (UGI).
The unique use for social media is that for many companies it promotes branding and reinforces a community around that company’s products and ideas. The content on Facebook, Pinterest, and Twitter also appears in the current Search Engine Results Pages (SERPs).
Mobile Marketing
Love it or hate it, Mobile Marketing is here to stay! On average 62% of customers who visit a mobile unfriendly site are likely to go to a competitor’s site. You simply must have a mobile site to stay in the game. There are a couple of choices in mobile website development. The best options is a Responsive Website . Read more …
The most inexpensive is to make your desktop friendly site work on mobile devices. The code is pretty simple to change and its 100% better than a site that does not meet today’s mobile standards.
Search Engine Marketing (SEM)
There is no one better suited to push ideas and information about your product than you! Unfortunately, most companies cannot afford a full-time content management professional. That’s where we can help. CCP Content Writers create keyword savvy content for your website and then publicize that content using a strategy that produces measurable results.
We place content on your site then we amplify that message through social media, article syndication, blogging, and unique placement opportunities.
Reputation Management
Reputation Management has become a vital element of Internet Marketing, especially with the onslaught of blogs, review sites and forums. We work to remove negative opinions and converting those negative reviews in to positive ones. Read more …
Google Analytics
Create >> Test >> Analyze >> Edit
That is the tried and true method to produce website traffic conversion. The only way to know if you are really getting everything out of your website is to measure the trends using an analytical program. There are many good ones on the market but our favorite is Google Analytics.